eCommerce Solution implementation/ Re-platforming to SFRA for a leading fashion retailer of US
Description
eCommerce Solution implementation/ Re-platforming to SFRA for a leading fashion retailer of US
Context
- One of the leading fast fashion retailer in US with an revenue of USD 760 million and operates 1300 stores.
- Offers fashionable clothing for juniors & plus-size women, plus accessories.
- Client was looking to do a storefront redesign with a mobile-first approach which is responsive to any screen-size.
- Also Client wants to re-platform the existing application to SFCC’s latest SFRA framework which could provide best-in-class Omni-channel experience and accelerate expansion while minimizing risk.
- Roll out the platform in US region.
Solution
- Salesforce Commerce Cloud Out-of-the-Box SFRA storefront customized to build a global eCommerce platform, localized as per market needs.
- Proposed solution architecture allows for a lightweight and cleaner codebase for continuous, iterative and evolutionary site design.
- Proposed solution sits outside of platform API layer and follows Model-View-Controller Architecture
- Integrate it with existing OMS solution.
- Integrations with 3rd party systems- Payment service providers, Address validations, Shipping, Product Management, Order Management, Customer Management, Email Marketing, Analytics, Maps, Product recommendations.
Key features
- Cost-effective and faster time-to-market
- Consistent user experience after re-platforming
- Leverage existing investment.
- Scalable and flexible architecture
- Efficiently manage fulfillment, returns and service.