eCommerce Solution implementation/ Re-platforming to SFRA

eCommerce Solution Implementation/ Re-platforming to SFRA

eCommerce Solution implementation/ Re-platforming to SFRA  for a leading fashion retailer of US

One of the leading fast fashion retailer in US with an revenue of USD 760 million and operates 1300 stores. They offer fashionable clothing for juniors & plus-size women, plus accessories.


  • Client was looking to do a storefront redesign with a mobile-first approach which is responsive to any screen-size.
  • Also Client wants to re-platform the existing application to SFCC’s latest SFRA framework which could provide best-in-class Omni-channel experience and accelerate expansion while minimizing risk.
  • Roll out the platform in US region.


  • Salesforce Commerce Cloud Out-of-the-Box SFRA storefront customized to build a global eCommerce platform, localized as per market needs.
  • Proposed solution architecture allows for a lightweight and cleaner codebase for continuous, iterative and evolutionary site design.
  • Proposed solution sits outside of platform API layer and follows Model-View-Controller Architecture
  • Integrate it with existing OMS solution.
  • Integrations with 3rd party systems- Payment service providers, Address validations, Shipping, Product Management, Order Management, Customer Management, Email Marketing, Analytics, Maps, Product recommendations.


  • Cost-effective and faster time-to-market
  • Consistent user experience after re-platforming
  • Leverage existing investment.
  • Scalable and flexible architecture
  • Efficiently manage fulfillment, returns and service.
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